May 25, 2010

Unretouched photos of Britney Spears show cellulite, tattoos, and bruises

Britney releases her before and after photos.

Tabloids show us unretouched Britney Spears photos every day. Today, though, Britney Spears released some before-and-after retouching photos of herself. The were released as a part of Spear’s effort to “highlight the pressure exerted on women to look perfect”. No doubt that releasing these photos probably won’t hurt the Britney seems to be trying to do following scandal after scandal.

Get a look at the unretouched Britney Spears photos

The two unretouched Britney Spears photos that have been released show the extent of commercial photo retouching. With left-and-right before-and-after shots, the first before-and-after Britney Spears photo shows the “final” photograph. The second Britney Spears photo does the same thing. Both photos provide of information that Britney says she is proud to share.

What was changed in the Britney Spears Candies photos?

Both of the unretouched Britney Spears photos show exactly what changes Candies wanted made for their advertising campaign. Bruises that covered Britney Spears’ legs were airbrushed out of the photo. Both unretouched Britney Spears photos also reveal that her thighs were slimmed, her waist was reduced, her butt was given a lift, and the tattoo on her back was removed. The photos also reveal that, like most other women, Britney Spears does, in fact, have cellulite on her thighs.

Jumping on the unretouched photo trend?

Britney Spears seems to be jumping on the minor trend of unretouched photos. Marie Claire recently ran a cover with Jessica Simpson, without makeup and without retouching. Questions about a heavily airbrushed photo of Kimora Lee Simmons were also openly answered. The trend of “revealing” retouching, airbrushing, and generally improving photos does not yet seem to be leading to a reduction in the use of these techniques. Tell us your opinion - if this is setting a bad example or good media relations!

See how commercial photos are created

Video provided Youtube via ad101hk

Title: photo retouching on advertising

http://www.youtube.com/watch?v=0NwwxsTRJ0Q

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